Grow It Local

International Day of Families

Theme Day MED 2026-05-15

Objective

Extension of Mother's Day energy.

Channel Strategy

Email

Family bundle feature in newsletter.

Social

Family growing stories. Kids in garden. UGC.

Meta Ads

Family bundle retargeting to Mother's Day engagers who didn't convert.

International Day of Families

Type: Theme Day | Priority: MED | Date: 2026-05-15

Channel Strategy

Email: Family bundle feature in newsletter.

Social: Family growing stories. Kids in garden. UGC.

Meta Ads: Family bundle retargeting to Mother’s Day engagers who didn’t convert.

Website: N/A

  • Little Gardeners $66.80
  • Sprout Lab $78.90
  • Family Food Factory $148.35

Notes

Extension of Mother’s Day energy.

Draft Deliverables

1 items

Social (1)

International Day of Families — Family Gardening Post Instagram draft
Caption
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The best thing about a family garden? Everyone gets a job. Little ones can water. Bigger kids can plant. Someone's always in charge of pulling weeds (or pretending they are). And the whole crew gets to eat what they've grown -- even if it's just a handful of cherry tomatoes that don't quite make it inside. Today is International Day of Families, and we reckon growing food together is one of the best things a family can do. It gets everyone outside, teaches kids where food actually comes from, and creates memories that stick around longer than any screen time. If you're looking for a way to get the whole family involved, check out our family-friendly bundles: - Little Gardeners -- $66.80 - Sprout Lab -- $78.90 - Family Food Factory -- $148.35 Tag a family member you'd love to garden with. Or better yet, get them outside today.
Hashtags

#GrowItLocal #InternationalDayOfFamilies #FamilyGardening #GrowYourOwn #KidsInTheGarden #GardeningAustralia #BackyardGarden #GardenFamily #HomegrownFood #GrowTogether ---

Caption
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Gardening is the chore kids actually want to do. Digging in the dirt, watering until everything's muddy, pulling out a carrot they planted themselves -- there's something about growing food that just clicks with kids. Today is International Day of Families, and here are five ways to get the whole crew into the garden this weekend: 🌱 Let each kid pick one thing to grow (even if it's something weird) 🪴 Give them their own patch or pot -- ownership matters 💧 Put the youngest in charge of watering (they love it) 🥕 Harvest something together and cook it for dinner 📸 Take a photo of their garden each month so they can see progress It doesn't have to be fancy. A couple of pots on the back step works just as well as a full vegie patch. Our family-friendly bundles make it easy to get started: - Little Gardeners -- $66.80 - Sprout Lab -- $78.90 - Family Food Factory -- $148.35 Link in bio to shop.
Hashtags

#GrowItLocal #InternationalDayOfFamilies #KidsInTheGarden #FamilyGardening #GardeningAustralia #GrowYourOwn #BackyardGarden #GrowTogether #GardenKids #HomegrownFood ---

Caption
808/2200
What did your family grow when you were a kid? Tomatoes by the back fence. Mint that took over the whole yard. That one lemon tree everyone still argues about who actually planted. Growing up around a garden shapes how you think about food, seasons, and patience. And those memories tend to be some of the best ones. Today is International Day of Families, and we'd love to hear your stories. Drop a comment and tell us what your family grew -- or what you're growing now with your own crew. If you're looking to start a family garden tradition, we've got bundles built for exactly that: - Little Gardeners -- $66.80 (perfect for young ones) - Sprout Lab -- $78.90 (hands-on growing experiments) - Family Food Factory -- $148.35 (the full family setup) Every garden starts somewhere. Yours might start today.
Hashtags

#GrowItLocal #InternationalDayOfFamilies #FamilyGardening #GrowYourOwn #GardeningAustralia #BackyardGarden #GardenMemories #KidsInTheGarden #HomegrownFood #GrowTogether

Products Featured

Little Gardeners $66.80Sprout Lab $78.90Family Food Factory $148.35