Grow It Local

International Day of Happiness

Theme Day LOW 2026-03-20

Objective

Gardening + wellbeing angle.

Channel Strategy

Email

Weave into newsletter: 'The happiness of growing.' Soft trial CTA.

Social

'Why growing makes us happy.' Member stories on mental health. Stats.

International Day of Happiness

Type: Theme Day | Priority: LOW | Date: 2026-03-20

Channel Strategy

Email: Weave into newsletter: β€˜The happiness of growing.’ Soft trial CTA.

Social: β€˜Why growing makes us happy.’ Member stories on mental health. Stats.

Meta Ads: N/A

Website: N/A

Notes

Gardening + wellbeing angle.

Draft Deliverables

1 items

Social (1)

Happiness Day Joy of Growing Post Instagram draft
Caption
534/2200
Growing things makes people happier. It's not just a feeling -- it's backed by science. 🌿 Today is the International Day of Happiness, and we reckon there's no better therapy than getting your hands in the soil. The rhythm of watering, the patience of waiting, the satisfaction of picking something you grew yourself. Whether it's a single pot of herbs on the windowsill or a full veggie patch out the back, growing connects you to something real. Tell us -- what have you grown recently that made you smile? Drop it in the comments.
Hashtags

#GrowItLocal #InternationalDayOfHappiness #HappyGrowing #GardenTherapy #GrowYourOwn #GardeningAustralia #MentalHealthMatters #GardenJoy #FoodGarden ---

Caption
576/2200
The happiest people we know all have dirt under their fingernails. 🌱 Studies show that gardening reduces cortisol, boosts serotonin, and improves overall wellbeing. But you don't need a study to tell you that -- you already know the feeling. That moment when the first tomato turns red. When the basil smells so good you just stand there breathing it in. When you eat a salad made entirely from your own patch. Today is the International Day of Happiness. And this is our reminder: growing things is good for you. What's the last thing from your garden that made your day? πŸ‘‡
Hashtags

#GrowItLocal #InternationalDayOfHappiness #GardenWellbeing #GrowYourOwn #GardeningAustralia #MentalHealth #GreenTherapy #HomeGrown #HappyGardener ---

Caption
477/2200
Your garden doesn't care about deadlines, emails, or what's happening on the news. 🌻 It just needs water, sunshine, and you. That's it. Today is the International Day of Happiness, and we think the simplest kind of happiness is the kind you can grow yourself. No screens. No notifications. Just soil, seeds, and patience. If you haven't been out in the garden this week, consider this your nudge. Even 10 minutes makes a difference. Tag someone who needs a garden break today.
Hashtags

#GrowItLocal #InternationalDayOfHappiness #GardenEscape #GrowYourOwn #GardeningAustralia #Mindfulness #SlowLiving #GardenTherapy #PlantJoy