Grow It Local

Awards Winners Announced

Campaign HIGH 2026-02-26

Objective

Stagger 1 winner/day for max content.

Channel Strategy

Email

Winners email with gallery + GIL+ CTA.

Social

One winner per day. Encourage resharing. Judge clips.

Meta Ads

Winner content as social proof in trial campaigns. Build lookalikes.

Website

Winners gallery page live. Featured on homepage.

Awards Winners Announced

Type: Campaign | Priority: HIGH | Date: 2026-02-26

Channel Strategy

Email: Winners email with gallery + GIL+ CTA.

Social: One winner per day. Encourage resharing. Judge clips.

Meta Ads: Winner content as social proof in trial campaigns. Build lookalikes.

Website: Winners gallery page live. Featured on homepage.

Notes

Stagger 1 winner/day for max content.

Draft Deliverables

6 items

Email (2)

Awards Winners Announcement Email draft
Subject Line
30/50

The winners are in -- come see

Preview Text
74/90

Our judges have chosen. See who took out this year's Grow It Local Awards.

Body

Hey {{first_name}},
The votes are counted, the judges have deliberated, and we're thrilled to announce the winners of the Grow It Local Awards.
From backyard patches to balcony pots, the entries this year blew us away. Costa, Mel Logozzo, Hannah Moloney, and our full judging panel had a genuinely tough time narrowing it down -- which is exactly what we hoped for. The talent in this community is something else.
We're rolling out one winner a day over the coming week, so keep an eye on our socials. But if you can't wait, the full winners gallery is live right now.
[See the Winners Gallery]
Want access to exclusive growing guides, quarterly heirloom seed deliveries, and member discounts? Start your 30-day free GIL+ trial and join the crew.
[Start Your Free Trial]
Happy growing,
The Grow It Local Team

Subject Line
31/50

These growers just made history

Preview Text
67/90

The 2026 GIL Awards winners prove what's possible in a home garden.

Body

Hey {{first_name}},
Every year, the Grow It Local Awards remind us why we do this. And this year's winners? They've raised the bar again.
We had entries from every state. Balcony herbs in Melbourne. Sprawling veggie patches in rural Queensland. Community gardens in suburban Sydney. The range was incredible -- and the quality even more so.
What stood out to Costa and our judging panel wasn't just the harvests. It was the stories. People growing food for their neighbours. Kids learning where dinner comes from. First-time growers producing more than they ever thought possible.
The full winners gallery is live now. Go have a look -- we guarantee you'll be inspired.
[Browse the Winners Gallery]
Happy growing,
The Grow It Local Team

Subject Line
32/50

Could your garden win next year?

Preview Text
76/90

Meet this year's winners and see what a GIL Award-winning garden looks like.

Body

Hey {{first_name}},
The 2026 Grow It Local Award winners have just been announced, and we think you should see what they've been growing.
Not because the gardens are unreachable or magazine-perfect. Actually, the opposite. These are real backyards, real balconies, and real people who started exactly where you are now.
One winner started growing in recycled containers on a rental balcony. Another transformed a patch of lawn their kids never used into a productive food garden. These aren't professional setups -- they're proof of what happens when you stick with it.
[See the Winners Gallery]
Feeling inspired? GIL+ members get quarterly heirloom seeds, expert growing advice, and 15% off in the shop. Start your 30-day free trial and maybe next year, you'll be the one in the gallery.
[Start Your Free Trial]
Happy growing,
The Grow It Local Team

Awards Winners Announcement draft
Subject Line
31/50

The GIL Awards winners are here

Preview Text
78/90

Meet the growers who blew our judges away -- and see the full winners gallery.

Body

Hey {{first_name}},
The votes are in, the judges have deliberated, and we're thrilled to announce the winners of the 2026 Grow It Local Awards.
From tiny balcony setups to sprawling community gardens, this year's entries showed us just how much incredible growing is happening across Australia. Picking winners was genuinely difficult.
[See all the winners in our gallery]
A massive congratulations to every winner -- and honestly, to everyone who entered. Your patches, your harvests, and your stories are what make this community what it is.
Over the next week, we'll be spotlighting one winner each day on our socials. Follow along and give these legends the love they deserve.
Inspired to grow more?
GIL+ members get quarterly heirloom seeds, expert advice from Costa and the crew, and 15% off in the shop. Start your free 30-day trial today.
[Start your free trial]
Happy growing,
The Grow It Local Team

Subject Line
28/50

You voted, the judges picked

Preview Text
69/90

The 2026 GIL Awards are settled. See every winner in the gallery now.

Body

Hey {{first_name}},
Remember all those incredible entries you saw during the GIL Awards? Our judging panel -- including Costa, Mel Logozzo, and Hannah Moloney -- has finally narrowed them down.
It wasn't easy. The growing happening in this community is next level, and the judges said this was the hardest year yet to pick winners.
But pick they did, and the results are in.
[See the 2026 Winners Gallery]
Over the coming week, we'll spotlight one winner each day on our socials -- their story, their garden, their tips. These are growers worth following.
To everyone who entered: you are the reason this community exists. Whether you took home an award or not, your garden matters.
Happy growing,
The Grow It Local Team

Subject Line
36/50

What award-winning gardens look like

Preview Text
68/90

Spoiler: they look like yours. The 2026 GIL Awards winners are live.

Body

Hey {{first_name}},
The 2026 GIL Awards winners are live, and we want to be upfront about something: these aren't magazine gardens. They're messy, creative, experimental, and real.
That's exactly why the judges loved them.
This year's winners include a first-time grower who only started last spring, a family that turned their nature strip into a community food swap, and a renter who grows everything in recycled containers. The common thread isn't perfection -- it's passion.
[Browse the Winners Gallery]
We'll be featuring one winner each day this week on our socials. Their stories are worth your time.
And if you're looking at these gardens thinking "I could do that" -- you absolutely can. GIL+ gives you quarterly seeds, expert advice, and a community that backs you in. Try it free for 30 days.
[Start your free trial]
Happy growing,
The Grow It Local Team

Social (2)

Awards Winner Spotlight Instagram draft
Caption
542/2200
Meet one of our Grow It Local Award winners. 🏆 [Winner Name] from [Location] has been growing [description of their garden/patch] and the results speak for themselves. Our judges were blown away by the care, creativity, and community spirit behind this entry. This is what growing local looks like -- real people, real patches, real food. We're announcing one winner a day this week. Follow along so you don't miss any. Think you could be next? The best time to start growing is right now. Link in bio for everything you need to get started.
Hashtags

#GrowItLocal #GILAwards #GrowYourOwn #HomeGrown #GardeningAustralia #BackyardGarden #CommunityGarden #GardenInspiration #LocalFood ---

Caption
464/2200
This garden started with a single pot of basil. 🌱 Now it's a GIL Award winner. [Winner Name] from [Location] proves you don't need a huge space or years of experience to grow something incredible. What started small turned into [description of their garden/patch] -- and caught the eye of our entire judging panel. We're spotlighting one winner a day this week. Swipe to see [Winner Name]'s garden up close. Know someone who'd be inspired by this? Tag them below.
Hashtags

#GrowItLocal #GILAwards #GardenTransformation #GrowYourOwn #GardeningAustralia #SmallSpaceGardening #FoodGarden #HomeGrown #GardenGoals ---

Caption
472/2200
What the judges said about this garden: "We wish we could move in." 😍 [Winner Name] from [Location] took out a 2026 GIL Award for [category/description]. Their approach to [specific element] had Costa and the panel genuinely impressed. The best part? [Winner Name] shared all their tips and tricks with us so you can try them in your own patch. Full winners gallery and growing tips at the link in bio. Who's feeling inspired? Drop a 🙌 if you're keen to enter next year.
Hashtags

#GrowItLocal #GILAwards #GILAwards2026 #AwardWinningGarden #GardeningAustralia #GrowYourOwn #GardenTips #BackyardHarvest #FoodGarden

Daily Winner Spotlight Instagram draft
Caption
431/2200
The 2026 Grow It Local Awards winners are here. 🎉 Every single entry this year made us proud to be part of this community. But these growers truly stood out. Over the next week, we're spotlighting one winner each day right here. Their stories, their patches, their tips. Head to the link in bio to see the full winners gallery. Congratulations to every entrant -- your gardens are incredible. Tag someone who deserves to see this.
Hashtags

#GrowItLocal #GIL #GILAwards #GILAwards2026 #AwardWinners #GardeningAustralia #GrowYourOwn #BackyardGarden #HomegrownAustralia ---

Caption
424/2200
Behind every award-winning garden is someone who started with zero experience. 🌱 That's what we love about the GIL Awards. These aren't professional horticulturists. They're home growers -- people like you who decided to give it a go and stuck with it. The 2026 winners gallery is now live, and we'll be sharing one story a day all week. Prepare to be inspired. Link in bio. Which category would you enter? Tell us below 👇
Hashtags

#GrowItLocal #GILAwards #GILAwards2026 #HomeGardener #GardeningAustralia #GrowYourOwn #GardenInspiration #FoodGarden #BeginnerGardener ---

Caption
401/2200
Costa called this year's entries "the best we've ever seen." 🏆 And after seeing the full lineup, we couldn't agree more. The 2026 GIL Awards winners represent gardens from every corner of Australia -- big spaces, tiny balconies, community plots, and everything in between. Full gallery at the link in bio. One winner spotlight every day this week. Drop a ❤️ if you've already checked out the gallery.
Hashtags

#GrowItLocal #GILAwards #GILAwards2026 #AwardWinners #GardeningAustralia #GrowYourOwn #AustralianGardening #GardenCommunity #HomegrownFood

Meta Ads (2)

Awards Social Proof Trial Ad draft
Primary Text
119/125

See what the Grow It Local community is growing. Award-winning gardens -- and you could be next. Start your free trial.

Headline
27/40

Real Gardens. Real Winners.

Description
22/30

30-day free GIL+ trial

CTA Start Free Trial ---
Primary Text
109/125

Our GIL Awards winners are proof: anyone can grow something amazing. Join the community that helps you do it.

Headline
26/40

Join Award-Winning Growers

Description
25/30

Try GIL+ free for 30 days

CTA Start Free Trial ---
Primary Text
124/125

From backyard patches to balcony pots -- our Awards winners show what's possible. Get expert help, heirloom seeds, and more.

Headline
18/40

Grow Like a Winner

Description
17/30

Free 30-day trial

CTA Get Started
Winners Social Proof Trial Ad draft
Primary Text
105/125

Meet the GIL Awards winners. Incredible growers, incredible gardens. Join the community -- try GIL+ free.

Headline
29/40

See the Award-Winning Gardens

Description
22/30

Free 30-day GIL+ trial

CTA Start Free Trial ---
Primary Text
100/125

These gardens won the 2026 GIL Awards. Get inspired and start growing with a free 30-day GIL+ trial.

Headline
28/40

Get Inspired. Start Growing.

Description
24/30

Join Australia's growers

CTA Start Free Trial ---
Primary Text
100/125

From balconies to backyards -- the GIL Awards winners prove anyone can grow incredible food at home.

Headline
26/40

Anyone Can Grow Great Food

Description
25/30

Try GIL+ free for 30 days

CTA Learn More