Product Bundle Push (ongoing)

Hey {{first_name}},
Since we launched our product bundles earlier this year, a few clear favourites have emerged. And because winter is the perfect time to set up (or level up) your growing setup, we thought you'd want to know which ones the community is reaching for.
The most popular bundles right now:

• Kitchen Windowsill Bundle ($72.40) -- The go-to for indoor growers. Everything you need to keep fresh herbs growing on your kitchen bench through winter. It's our top seller for a reason.
• HydroGarden Bundle ($112.35) -- Year-round growing without soil. Perfect for apartments, small spaces, or anyone who wants a reliable harvest regardless of the weather.
• Winter Seasonal Bundle -- Curated specifically for cold-weather growing. Seasonal seeds, tools, and guides to keep your patch productive when the temperature drops.
  All 24 bundles are available in the shop, spanning 6 categories -- from beginner setups to experienced grower tools. And they're all dropshipped straight to your door.
  GIL+ members get 15% off (Base and Grower) or 20% off (Pro) everything in the shop, including bundles. Not a member yet? Annual plans start at $99/yr and come with a 30-day free trial.
  [Browse All Bundles]
  Happy growing,
  The Grow It Local Team

Segmentation note: GIL+ members see their specific discount tier. Non-members see the trial CTA. Highlight different bundles for different segments based on past purchase/browsing behaviour where possible.

Hey {{first_name}},
Winter doesn't mean your growing stops. It just means you need the right setup.
That's exactly why we built our product bundles -- 24 curated kits across 6 categories, each one designed to take the guesswork out of getting started (or keeping going) through the cooler months.
Three bundles worth a look right now:

• Winter Seasonal Bundle -- Seeds, tools, and guides picked for cold-weather growing. If you want a productive patch this season, this is your shortcut.
• Kitchen Windowsill Bundle ($72.40) -- No outdoor space? No worries. Grow fresh herbs on your kitchen bench all winter long.
• HydroGarden Bundle ($112.35) -- Soil-free, weather-proof, year-round harvests. Ideal for apartments or anyone who wants consistency.
  Every bundle is dropshipped straight to your door. No hunting around nurseries in the cold.
  If you're a GIL+ member, you're already saving 15% (Base and Grower) or 20% (Pro) on every order. Not a member? Annual plans start at $99/yr with a 30-day free trial to get you started.
  [Shop Winter Bundles]
  Happy growing,
  The Grow It Local Team

Segmentation note: GIL+ members see their discount tier. Non-members see the trial CTA. Where possible, lead with the bundle category most relevant to each subscriber's past engagement.

Hey {{first_name}},
We asked our expert team -- Costa, Paul West, Mel Logozzo, and Hannah Moloney -- one question: if you were setting up a winter growing station from scratch, what would you want in the box?
Their answers shaped the bundles you'll find in the GIL shop. Here are three they keep recommending:

• Kitchen Windowsill Bundle ($72.40) -- Costa's pick for anyone short on space. Fresh herbs all winter, right off your kitchen bench.
• HydroGarden Bundle ($112.35) -- Paul West rates this for consistent year-round harvests. No soil, no fuss, no weather dependency.
• Winter Seasonal Bundle -- The whole team's go-to for cold-weather growing. Seeds, tools, and seasonal guides in one kit.
  We've got 24 bundles in total across 6 categories -- from beginner setups to serious grower tools. Every one is curated, tested, and delivered straight to your door.
  GIL+ members save 15% (Base and Grower) or 20% (Pro) on every bundle. Not a member yet? Try it free for 30 days on any annual plan, starting at $99/yr.
  [See the Expert Picks]
  Happy growing,
  The Grow It Local Team

Segmentation note: GIL+ members see their specific discount tier. Non-members see the trial CTA. Use expert-specific angles for subscribers who have engaged with individual expert content before.